Tuesday, February 5, 2008

Microsoft-Yahoo Fuss May Let Google Grab Mobile Ads


Among the benefits Microsoft could get from acquiring Yahoo for $44.6 billion is a chance to compete in the emerging mobile advertising market. But while Microsoft struggles to take over Yahoo, both Microsoft and Yahoo could be distracted while Google becomes dominant in still another market. He said,"The real race today" Scoble wrote, "is for ownership of your mobile phone." He noted that six million cell-phone users are added every month in China. "So every month that Microsoft and Yahoo will be stuck in some courtroom arguing out why this is a good deal means money in the bank for Google as they close mobile-phone deal after mobile-phone deal."

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